Geylang - Senior Executive, Product Marketing (Life & Health)
Income Insurance Limited Geylang Full-time
About the role
This is an exciting opportunity to join Income Insurance Limited as a Senior Executive, Product Marketing (Life & Health). You will play a key role in the development and marketing of our life and health insurance products. You will be instrumental in ensuring our products meet the evolving needs of our customers and align with our overall business strategy.
What you'll be doing- Conduct market research and analysis to identify customer needs and industry trends
- Collaborate with cross-functional teams to develop new life and health insurance products and enhance existing offerings
- Create compelling marketing strategies and materials to promote our products effectively
- Manage the product lifecycle, including monitoring performance, identifying optimisation opportunities, and implementing improvements
- Liaise with stakeholders, such as underwriters and actuaries, to ensure product design and pricing meet business and regulatory requirements
- Stay up-to-date with industry regulations, competitor activities, and market developments to inform product strategy
- Support the delivery of product training and educational resources for our sales and customer service teams
- What we're looking for in product marketing
- 5-7 years of experience in product marketing or a related field, preferably within the life and health insurance industry
- Strong analytical skills and the ability to interpret market data and consumer insights to drive product decisions
- Excellent written and verbal communication skills, with the ability to effectively present complex information to diverse audiences
- Proven track record of collaborating cross-functionally to deliver successful product launches and campaigns
- Familiarity with insurance regulations, product development processes, and marketing best practices
- Tertiary qualification in marketing, business, or a related discipline
Income Insurance LimitedToa Payoh, 4 km from Geylang
About the role
This is an exciting opportunity to join Income Insurance Limited as a Senior Executive, Product Marketing (Life & Health). You will play a key role in the development and marketing of our life and health insurance products.
You...
THE AIR STATION PTE. LTD.Geylang
JOB PURPOSE
The Regional Product Marketing Management Manager for Sleep Health is responsible for delivering market insights, driving the development of compelling messaging and positioning, and leading the go-to-market strategy for product...
Marina Bay SandsGeylang
experience. Develops recommendations for short and long-term product marketing strategies.
• Liaises with various internal departments and external partners to communicate and ensure project/ events/ promotions are in-line with established strategies...