Assoc Analyst Marketing

apartmentHASBRO SINGAPORE PTE. LTD. placeGeylang scheduleFull-time calendar_month13/3/25

At Hasbro, our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. We’re looking for adventurous and curious people who want to explore, experiment, and innovate to come up with the best ideas.

Our culture has inspired our diverse team of highly skilled, highly creative, and highly committed individuals for 100 years and we believe the best is yet to come.

Play a key role in supporting the APAC (Excl China) and MENA CP team in marketing deployment & business development. Critical areas of support would be agency communication, cross-functional team management to drive one-voice activation, pitching for new businesses & deal tracking for existing licensees.

Responsibilities:

Coordination & deployment of:

Territory brand plans in partnership with Category leads, Agency Marketing Leads, Content Brand Marketing Leads and GBU leads and execution of retail activations – both offline & online
Agency and Licensee communications – brand updates, bulletins, creative updates, and follow up with administration of deal preparation, tracking & business analytics
Pitch decks and research materials to support new business development initiatives (new licensees, new distributors & new agencies)
Market research and insights
Help in the coordination and organization of
Licensee / trade presentations (physical and digital)
Licensee presentation decks
Monitoring of campaigns, promotions and product releases (Hasbro and competitors, both on and offline)
Team meetings – agenda, minutes and follow-up
Agency meetings - agenda, minutes and follow-up

Qualifications And Skills:

Degree holder
An understanding of the Consumer Products industry/business
Excellent organizational skills
Excellent attention to detail
Competent and comfortable managing multiple projects simultaneously
Strong communication skills – comfortable connecting and communicating with at all levels of business both internally and externally.
A passionate, collaborate team-player with a strong work-ethic
Proficient in Microsoft Excel & PowerPoint

Hasbro is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status.

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