Specialist (Corporate Communication and Public Relations) - Geylang

apartmentPSB Academy placeGeylang scheduleFull-time calendar_month 
Be the Brand custodian of PSB Academy and its partners / joint ventures locally and regionally.
  • Lead the execution of local and regional communications strategies and Public Relations efforts to grow media share of voice in both traditional and new media.
  • Build and manage media relationships with key news media as relevant influencers/KOLs.
  • Work with and manage relationships with Public Relations agency and other vendors/partners to ensure positive outcomes aligned to communications objectives.
  • Review all communications (visuals and copies) to ensure content compliance and accuracy.
  • Own and update Brand Guide and ensure compliance to all marketing initiatives.
  • Develop and execute corporate communications to both internal and external stakeholders.
  • Co-manage social media content and content calendar, including coordination with other key stakeholders of social media assets.
  • Stay up to date with the latest Public Relations and social media best practices and technologies.
  • Manage social listening, provide timely response and course of action where necessary.
  • Assist in maintaining and updating contents on Website and other owned assets where applicable/appropriate.
  • Update and implement work processes and policies in Marketing and Corporate Communications.
  • Perform other ad-hoc duties within Marketing such as support for events.
Others
  • Any other ad-hoc duties as required by the company from time to time
Requirements
  • Degree in Marketing, Public Relations and Journalism or relevant field
  • At least 5 years of related Brand, Communications, Public Relations, Social Media and Content Management experience
  • Creative thinking and curiosity to push new angles
  • Excellent written & verbal communication skills
  • Fluent in English
  • Strong knowledge in Microsoft applications, especially Excel.
  • Basic knowledge in design tools such as Photoshop and AI is advantageous.
  • Experience with tools such HubSpot and any social listening tools is advantageous.
  • Able to multitask with good time and projectmanagement skills.
  • Good analytical and problem-solving skills.
  • Great interpersonal and communication skills.
  • Team player who can work independently.
  • Experience in the Education/Service industry or Public Relations/Digital Agency is preferred.
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