Senior Marketing & Content Strategist - Punggol
Punggol Full-time
Job Title: Senior Marketing & Content Strategist
Location: Ubi, Near Tai Seng MRT
Company: E-Commerce - Hair Care Brand
Responsibilities:
Campaign Planning & Execution:
Conceptualize and execute integrated marketing campaigns across online and offline platforms (e.g., product launches, promotions, partnerships, events).
Influencer/KOL Strategy:
Identify, engage, and manage influencer partnerships and UGC creators across TikTok, Instagram, and Lemon8. Handle briefing, negotiation, campaign timelines, and ROI tracking.
Content Strategy & Direction:
Create and oversee the production of high-performing content—video, graphics, photography, email, packaging, blog, product descriptions, and ad copy.
Social Media Growth:
Develop content calendars and drive community growth on TikTok, Instagram, and Lemon8 through trends, storytelling, and engagement.
Performance Analysis:
Monitor and report on KPIs like reach, engagement, conversions, CAC, ROI. Use data to iterate campaigns and guide future strategy.
Creative Team Management:
Proven success in launching and scaling influencer marketing campaigns that drove sales or brand awareness.
Strong copywriting and creative direction skills.
Proficient in using Canva, Adobe Suite, or similar tools.
Knowledge of Meta Ads, TikTok Ads, email marketing platforms (Klaviyo/Mailchimp), and Shopify/Shopee is a big plus.
Data-driven, highly organized, and fast-moving.
Self-starter with leadership mindset and team collaboration skills.
Why Join DixmondSG?
Play a key role in shaping the voice of a rapidly growing local brand.
Make real impact on strategy and performance.
Work in a dynamic and supportive environment that values ideas and initiative.
Location: Ubi, Near Tai Seng MRT
Company: E-Commerce - Hair Care Brand
Employment Type: Full-time
We are seeking a highly creative, results-orientedMarketing & Content Strategist
to lead brand and campaign strategy. You’ll be responsible for executing high-impact content, launching full-funnel marketing campaigns—including influencer activations—and increasing our visibility and sales both online and offline.Responsibilities:
Campaign Planning & Execution:
Conceptualize and execute integrated marketing campaigns across online and offline platforms (e.g., product launches, promotions, partnerships, events).
Influencer/KOL Strategy:
Identify, engage, and manage influencer partnerships and UGC creators across TikTok, Instagram, and Lemon8. Handle briefing, negotiation, campaign timelines, and ROI tracking.
Content Strategy & Direction:
Create and oversee the production of high-performing content—video, graphics, photography, email, packaging, blog, product descriptions, and ad copy.
Social Media Growth:
Develop content calendars and drive community growth on TikTok, Instagram, and Lemon8 through trends, storytelling, and engagement.
Performance Analysis:
Monitor and report on KPIs like reach, engagement, conversions, CAC, ROI. Use data to iterate campaigns and guide future strategy.
Creative Team Management:
Coordinate with in-house designers, junior marketers, editors, and freelance creatives to ensure timely, brand-aligned deliverables.
Brand Messaging & Identity: Be a strong brand guardian across all touchpoints—ensuring cohesive tone, storytelling, and aesthetics.Requirements: 3–5 years of relevant experience in
marketing, content, and influencer campaigns —preferably in beauty, wellness, or consumer brands.Proven success in launching and scaling influencer marketing campaigns that drove sales or brand awareness.
Strong copywriting and creative direction skills.
Proficient in using Canva, Adobe Suite, or similar tools.
Knowledge of Meta Ads, TikTok Ads, email marketing platforms (Klaviyo/Mailchimp), and Shopify/Shopee is a big plus.
Data-driven, highly organized, and fast-moving.
Self-starter with leadership mindset and team collaboration skills.
Why Join DixmondSG?
Play a key role in shaping the voice of a rapidly growing local brand.
Make real impact on strategy and performance.
Work in a dynamic and supportive environment that values ideas and initiative.
Career growth opportunities in a fast-scaling team.
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Sengkang, 2 km from Punggol
Job Title: Senior Marketing & Content Strategist
Location: Ubi, Near Tai Seng MRT
Company: E-Commerce - Hair Care Brand
Employment Type: Full-time
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