Marketing Specialist - Bukit Merah

We are looking for a creative and results-driven Part-Time Marketing Specialist to lead the marketing efforts for CHEFLAM’S. This role focuses on increasing brand awareness, driving foot traffic, and boosting online orders.

1. Social Media Management

• Manage and maintain all social media platforms (e.g., Xiaohongshu, Instagram, Facebook, TikTok, Google Maps), ensuring regular content updates to enhance brand visibility and engagement.
• Develop engaging marketing content, including posts, images, and short videos, leveraging trending topics to attract target customers.
• Respond promptly to user comments and direct messages to enhance customer experience and brand reputation.

1. Marketing Campaign Planning & Execution

• Collaborate with the restaurant manager to develop and implement marketing campaigns, including online and offline promotions such as new product launches, holiday promotions, and membership events.
• Execute creative campaigns to increase in-store visits and repeat customer purchases.

• 1-2 years of experience in social media management, digital marketing, or related fields (F&B marketing experience is a plus).
• Strong content creation skills, including copywriting, photography, and basic video editing.
• Ability to work independently and take initiative in a fast-paced environment.

If you are passionate about F&B marketing and thrive in a dynamic environment, we’d love to hear from you!