Bukit Merah - Executive, Property Marketing (Culture)

LOVE WHAT YOU DO? THERE IS A PLACE FOR YOU HERE!

Be part of our diverse and inclusive team.

• Develop and execute omnichannel marketing campaigns leveraging paid, owned, and earned channels.
• Optimize campaigns for key markets to ensure the achievement of campaign objectives.
• Coordinate with internal business units to consolidate information and ideate marketing solutions for cultural programs and events.
• Liaise with creative teams and media agencies to develop core marketing assets, manage media deliverables, and optimize campaign performance.
• Collaborate with P.R & communications, social media, and eCommerce teams to develop integrated marketing strategies.
• Provide on-ground support for cultural events, ensuring seamless implementation of branding and marketing mechanics.
• Support brand collaborations and partnerships, including hosting stays and facilitating content creation opportunities with influencers and cultural ambassadors.
• Conduct research on cultural trends, visitor demographics, and industry best practices to inform marketing strategies.
• Manage marketing administrative matters, including finance, legal, and procurement processes.

• Bachelor's degree in Arts, Cultural Studies, Marketing, Business, or related field preferred

• Minimum of 2 years of experience in marketing, preferably with exposure to arts, culture, or lifestyle sectors.

• Strong analytical skills with the ability to interpret data and derive actionable insights.
• Excellent written and verbal communication skills, capable of creating compelling content for diverse audiences.
• Proven ability to manage end-to-end marketing campaigns with strong attention to detail.
• Proficient in Microsoft Office applications and familiar with digital marketing tools.
• Creative thinker with strong problem-solving skills and the ability to work independently in a fast-paced environment.
• Team-oriented mindset with strong interpersonal skills to collaborate effectively across departments.
• Flexibility to support on-site activities during cultural events, including weekends and evenings as needed.
• Personal interest and passion in the arts and lifestyle sector

Marina Bay Sands is committed to building a diverse, equitable and inclusive workforce, providing equal opportunities as we grow our talent base to match our growth ambitions in Singapore. Our employees are committed to adhere to and abide by all rules, regulations, policies and procedures, including the rules of conduct and business ethics of the Company.