[ref. k67147201] Digital Marketing Specialist (SEO/SEM) - Sembawang
Dreamcore Sembawang Full-time
About Dreamcore
Dreamcore is Singapore’s leading custom PC company, dedicated to empowering creators, gamers, and professionals with high-performance technology. We believe in innovation, craftsmanship, and delivering cutting-edge solutions tailored to our customers’ needs.As we continue to grow, we are looking for a results-driven Digital Marketing Specialist with strong expertise in performance marketing and data analytics to drive our online presence and customer engagement.
Role Overview
As a Digital Marketing Specialist, you will play a key role in enhancing Dreamcore’s brand visibility, customer acquisition, and engagement through performance marketing, data-driven strategies, and cross-channel optimization.
Key Responsibilities:
- Develop and implement performance marketing strategies across Meta Ads, Google Ads (SEM, GDN, YouTube), and TikTok Ads to drive traffic, leads, and conversions.
- Conduct audience segmentation, A/B testing, and keyword optimization to enhance campaign effectiveness.
- Implement and analyze marketing performance metrics using tools like Google Analytics, SQL, and UTM tracking to drive strategic decisions.
- Optimize cross-channel campaigns through data-driven insights to maximize ROI.
- Oversee Dreamcore’s social media channels, crafting engaging content and community interactions.
- Develop and execute influencer marketing and partnership campaigns to expand brand reach.
- Work closely with the UI/UX, creative, and sales teams to optimize user journey and conversion rates.
- Stay updated on industry trends, emerging platforms, and digital marketing best practices.
What We’re Looking For:
- 2+ years of experience in performance marketing, digital advertising, and analytics.
- Proven track record in managing and optimizing paid media campaigns across Meta, Google (Search, Display, YouTube), and TikTok Ads.
- Strong analytical skills with proficiency in Google Analytics, SQL, and data reporting.
- Hands-on experience with UTM tracking, audience segmentation, and remarketing strategies.
- Experience in website traffic analysis and conversion rate optimization.
- Passion for technology, gaming, and the PC industry is a big plus!
- Strong content creation and copywriting skills are a bonus.
- Be part of an innovative and fast-growing company at the forefront of tech and gaming.
- Collaborative and dynamic work environment.
- Opportunities for professional growth and career advancement.
- Employee discounts on cutting-edge PC hardware.
- If you're ready to take Dreamcore’s digital marketing to the next level, we’d love to hear from you! Apply now!
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